STEVEN CHAN PORTFOLIO
Best Buy Access

Best Buy Access

Best Buy Access

Best Buy Access

Best Buy was launching their new cloud service named "Access". To convey the message to tech savvy customers that their files are available to them anywhere and at any time, a new identity had to be created. A cube that is formed with 6 arrows (positive and negative space) showed that this service was not only easily accessible but also very secure.  

Client: Best Buy
Role: Art Direction

 

BestBuyAccess_logo_color.jpg
BestBuyAccess_logo_BW.png
BestBuyAccess_alt.png
BestBuyAccess_variations.png
BestBuy_lightSign_01.jpg
BestBuyAccess_card.jpg